http://www.jstor.org/stable/40057083?&Search=yes&searchText=bias&searchText=media&searchText=major&list=hide&searchUri=%2Faction%2FdoBasicSearch%3FQuery%3Dmajor%2Bmedia%2Bbias%26acc%3Don%26wc%3Don&prevSearch=&item=1&ttl=35269&returnArticleService=showFullText

Major Media Bias is very influential in the majority of things happening in the political scene in the United States today. Major News corporations often ignore many things or highlight certain things to brush other topics under the rug for certain motives. In the book Marketing Sceince written by Miklos Sarvary he says that bias is a product of people wanting to see news that that makes them feel good.